Course aims
Infographics are a current trend in the market, and for good reason: communicating ideas is a challenge, especially when the message is complex and full of numbers and information.
Infographics are part of your communication mix — a strategic component of your business — so it makes sense to approach them with the same objectives.
Course content
Infographics 101
- Concepts and terms
- The science of visualisation
Business information
- Visualising numbers and concepts
- Visualising who, when and where
Creating infographics
- Infographic pre-work
- Processing your ideas
- Designing your infographics
- Publishing your infographics
Business value
- Infographics as an internal and external communication tool
- Infographic return on investment
- Infographic resources
Learning outcomes
On successful completion of this course, you will be able to explain and apply:
- What an infographic is.
- What makes a good infographic.
- How to visualise numbers and concepts.
- The types of infographic.
- How to visualise how things work and are connected.
- The steps to creating an infographic.
- Infographics as an internal and external communication tool.
- How to develop a specific idea for an infographic.
- Where to find infographic resources.
Duration and certification
| Contact hours | 24 |
| Learning resources | Learner’s book and internet resources |
| Sessions | 2 hours a day, twice a week (Sat & Mon or Sun & Tue) |